Wiscasset Ford drops prices on 2014 models in preparation for next-generation vehicles

New Ford Mustang, F-150 gain momentum leading up to release

WISCASSET, Maine, April 29, 2014 /PRNewswire-iReach/ -- In what is shaping up to be a landmark year for Ford and Ford dealers around the country, the next-generation Ford F-150 and Ford Mustang both will arrive in showrooms to help propel the brand into the future. While the models have yet to reach the production phase, Wiscasset Ford in Maine is taking the initiative to prepare for the arrival of the two iconic models.

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There are many facets that go into preparing for the shipment of two of the industry's most iconic badges, the first of which requires making space on the lot and in the showroom. With the expectation of high immediate demand, Wiscasset Ford is beginning to work on clearing space by dropping the prices of some of its 2014 and 2013 models.

While there are still nearly 40 F-150s and approximately 10 Ford Mustangs on the lot, these popular models are among the most sought-after vehicles year round. With months remaining until the first shipments to dealers, Wiscasset Ford is slowly dropping prices and rolling out more attractive lease offers by the month.

In addition to clearing space on the lot, Wiscasset Ford is equipping its team and its customers with information to help consumers understand the new releases and what features are available for the 2015 model year. With web pages dedicated to both the next-generation Mustang and F-150,  vehicle comparisons and details readily available on the Wiscasset Ford blog, the dealer focuses on vehicle education for its customers and staff.

As part of Portsmouth Auto Group, Wiscasset Ford promises one-price vehicle listings that ensure the prices consumers see are the ones they get. Additionally, Wiscasset Ford does not charge any dealership or documentatin fees during the finalization of the sale.

For more information regarding the arrival of either the 2015 Ford F-150 or the Ford Mustang, visit www.wiscassetford.com or call the dealership at 207-882-9431.

Media Contact: Scott Lane, Wiscasset Ford, 207-882-9431, slane@wizford.com

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SOURCE Wiscasset Ford



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