Adds Madison Avenue Maverick to Leadership Team

CHARLESTON, S.C., March 5, 2018 /PRNewswire-iReach/ -- Elements of Genius Inc., the creators of Wellnest, the world's first voice-first Connected Health System, is pleased to announce the addition of Jane Cavalier as Chief Marketing Officer and Advisory Board Member. Ms. Cavalier will lead the go-to-market strategy, branding, marketing and corporate communications functions for the rapidly growing connected health company, reporting to Wellnest CEO and founder Jonathan Ramaci. "Jane is an exceptional talent and we feel fortunate to have her join the team. Branding and marketing are so important in conveying our promise to our customer and this is particularly important in the very personal space of healthcare," says Ramaci, "We are committed to forging authentic and meaningful relationships with our customers and Jane understands how to create that special connection."

Ms. Cavalier brings over 35 years of experience working with some of the world's most powerful brands including American Express, GE, Citibank, Samsung, IBM and leading technology companies such as iRobot and the Naval Air Systems Command.  She is known for building Snapple into a mainstream brand with "Made from the Best Stuff on Earth" and launching Quest into the nation's fourth telecom with the "Ride the Light" campaign. 

Cavalier was a co-founder of one of Madison Avenue's hottest creative boutiques, which won more creative awards in its first year than any agency in history. She was EVP of Strategic Planning Worldwide at McCann-Erickson where she led strategy for ExxonMobil, AT&T and Johnson & Johnson and launched the world's first brand consultancy, The 14th Floor.  As founder of BrightMark Consulting, Cavalier has worked with the US Department of State, Department of Defense, and Center for Naval Analyses to bring brand rigor and conceptual strategy into the public sector. At BrightMark, she also brought future visioning, business re-imagining, and branding into health care, education and philanthropy with organizations including Boston Children's Hospital, Aging Life Care Association and John Templeton Foundation.  A prior adjunct professor at the Yale School of Management and Stern of School of Business, Cavalier is currently a board member at the RAND Corporation, Nemours Children's Health System and American Composer's Orchestra.

"Wellnest is exactly the kind of company we all want to see in health," says Cavalier, "It uses, while at the same time hiding, advanced technologies to simplify experiences, reduce stress, increase joy and bring people closer together. Jon Ramaci has a profound love of people and empathy for their health challenges.  He also really loves technology and its ability delight people and enchant objects. That's a compelling combination, " says Cavalier.

About Wellnest:  Wellnest is the world's first voice-first Connected Health System. It uniquely activates the power of connectivity to create healthy lives by unleashing empowered togetherness within a care community. Currently, Wellnest operates with Amazon's Alexa devices, creating a fun care community application to deliver less work and worry, more sharing and joy, and heartfelt bonding across a community, resulting in better health for all.

For more information:

Go to http://wellnest.care

Or contact: Sam Havelock, Wellnest COO, at sam.havelock@wellnest.care.

Media Contact: Jonathan Ramaci, Elements of Genius, Inc., 8438226652, jramaci@elementsofgenius.com

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SOURCE Elements of Genius, Inc.



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