NEW YORK, June 12, 2014 /PRNewswire-iReach/ -- TripExpert, a new hotel booking website and travel research destination, celebrates its launch today. Co-founded by Andrew Nicol (EveryLodge) and Dann Berg (The Verge, LAPTOP Magazine), TripExpert is the best resource for trustworthy hotel information for the discerning consumer. Each property is awarded a TripExpert Score that is based on reviews in leading travel publications such as Lonely Planet, Frommer's, and Travel + Leisure magazine. The TripExpert Score, a number between 60 and 100, represents the consensus of expert opinion about the hotel.
"We are extremely excited to introduce TripExpert to the world today," says co-founder and CEO Andrew Nicol. "I've always thought that user reviews, particularly for hotels, were problematic. Not only is it extremely easy for a hotel to buy fake reviews, but even genuine negative reviews are often based on inconsequential complaints. Plus, the reviews lack a basis for comparison, since travelers usually only stay in one hotel in each city. By aggregating the opinions of experts and professionals, TripExpert is able to provide the most accurate hotel ranking system available today."
Just as Rotten Tomatoes has become a leading movie and television guide by curating reviews from respected critics, TripExpert is creating a new platform for researching hotels that delivers incredible value while cutting through the noise of fake, misinformed, and misleading user reviews. Expert opinion and useful advice are at the heart of TripExpert — every expert review included on TripExpert has been combed for insider tips, which are presented in one place for the first time. Finding a specific hotel room with the best view or with limited noise has never been easier.
TripExpert's unique hotel ranking algorithm uses data from 20 expert sources, including travel guides, magazines, and newspaper travel sections. The algorithm takes into account the scores awarded to each hotel, along with other signals from the reviews. Every hotel listed on the site has received a TripExpert Score of 60 or higher and been endorsed by at least a professional reviewer, ensuring only quality listings.
Users can view top hotels immediately on TripExpert.com, browsing destinations around the world and booking a trip through a discounted booking partner. Additionally, the TripExpert API allows hotel reservation partners to provide better hotel recommendations by incorporating the TripExpert Score.
For more information about TripExpert, please visit www.TripExpert.com for follow us on Twitter, Facebook, or Instagram.
Media Contact: Dann Berg, TripExpert, 917-474-9744, firstname.lastname@example.org
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