The House of Staunton Custom Chess Products Provide the Branding Your Organization Wants at A Price It Can Afford

HUNTSVILLE, Ala., Nov. 8, 2017 /PRNewswire-iReach/ -- Chess equipment manufacturer, The House of Staunton, is proud to announce the launch of its brand new customization shop. The customization shop will allow customers to affordably personalize their chess equipment.

The House of Staunton, currently the largest chess specialty retailer in the United States, launched its US Chess Sales Customization Shop on September 1, 2017. The shop will give customers the ability to customize a wide range of chess boards, chess bags and score books at an affordable price. The launch of Customization Shop will respond to the number one customer request—the ability to personalize chess products.

The House of Staunton plans to employ silk screening and digital printing to give customers the ability to personalize their equipment how they see fit. Silk screening provides a highly affordable method of personalization. Digital printing offers unlimited full color personalization. To ensure customers receive the highest quality work, The House of Staunton has hired a full-time master silk-screener. The addition of Mr. Mitchell, the company's now full-time screener, gives customers confidence. Mr. Mitchell owned a silk-screening company for over 5 years and has hundreds of satisfied clients in the Huntsville area.

According to Shawn P. Sullivan, Managing Director of The House of Staunton US Chess Sales, customers will only be limited by their imagination when it comes to custom designing and personalizing their equipment. Personalization ideas include adding a logo to the H1 square on tournament-qualified chess boards, a photo-realistic design that spans the 4 squares at the center of the chess board, and more.

To minimize cost and expedite turnaround time for customers, The House of Staunton will complete all customizations in-house at the US Chess Sales distribution center. Customers can expect the average order to be finished in 3-5 business days. This includes the time it takes to submit the order, approve the design, and ship the product.

With affordable options and fast order processing, The House of Staunton expects the addition of the Customization Shop to be a blessing for all organizations, but especially small ones. It's difficult for small schools, clubs and organizations to meet the minimum numbers typically required for personalized orders. The House of Staunton's minimum order size for customization is only 20. Sullivan shares, "what I am most excited about is our ability to allow even the smallest schools, clubs and organizations the ability to customize their products affordably."

About The House of Staunton: The House of Staunton is an American locally owned and operated small business. For over 27 years, they have manufactured the world's finest chess equipment. They sell a wide variety of chess sets, chess boards and chess boxes. The House of Staunton supplies chess equipment for top chess tournaments worldwide. Their chess sets are featured in numerous movies and television shows as well as on book covers and in print ads.

Media Contact: Shawn P. Sullivan, The House of Staunton, Inc., 256.858.8070,

News distributed by PR Newswire iReach:

SOURCE The House of Staunton



Electronic Gaming, Higher Education, Sports Equipment & Accessories


View all

Need Help