PHOENIX, Oct. 16, 2012 /PRNewswire-iReach/ -- VIRGO (vpico.com), an information distribution company focused on the most innovative and complex business-to-business markets that fuel the U.S. and world economies, today announced Ronald J. Lewis as the featured speaker for its 2012 global expo and conference, SupplySide West.
With a focus on Innovation that Drives Collaboration, Lewis is expected to discuss the evolution and growth strategy of The Coca-Cola Company, and share how procurement helps fulfill company goals. His Featured Speaker Presentation will be held at the SupplySide West 2012 Global Expo and Conference on Nov. 7 at 8am at The Venetian & Sands Expo in Las Vegas.
"With the continued diversification of beverage giant The Coca-Cola Company, the role of procurement has become a key strategic enabler for the company's continued innovation," said John Siefert, Chief Executive Officer at VIRGO.
For more than 15 years, SupplySide has helped dietary supplement, food, beverage, personal care and cosmetic professionals find information to explore, discover, innovate and market their next best-selling product.
"As part of the SupplySide's continued effort to drive leadership and innovation, we are thrilled to welcome Mr. Lewis as our keynote speaker at SupplySide West 2012," added Siefert.
With more than 12,000 attendees and 1,500 booths, SupplySide West brings together the suppliers and buyers that drive the dietary supplement, food, beverage, personal care and cosmetic marketplace. Executive management, R&D, QA/QC and marketing leadership will explore and discover innovation from around the globe to develop the next product. The SupplySide West 2012 Global Expo and Conference will be held Nov. 5 through 9 at the Venetian & Sands Expo in Las Vegas. For more information, visit supplysideshow.com.
Photo and bio. of Ron Lewis available. Contact: Lara Piu, Audience Marketing Manager, VIRGO Health & Nutrition Network, 480-990-1101 ext.1068, firstname.lastname@example.org.
VIRGO is an information distribution company focused on the most innovative and complex business-to-business markets that fuel U.S. and world economies. Our mission is to help business professionals break through the hype, ambiguity and information deluge they experience, by offering trustworthy guidance on the decisions they need to make — be that early in their decision making process, whilst making a purchase decision, or following the decision when a product, service or ingredient is in use.
We do this in each of our networks by focusing on five key tenets that make their information journey fruitful: Content, Audience, Brands, User Experience and Performance Marketing.
With 19 brands including trade magazines and/or websites, trade shows and regional conferences, training and accreditation programs, and an expanding online platform, VIRGO leverages its events, publications, digital and other media to provide integrated solutions for professionals in industries including healthcare, natural products, telecommunications and self-storage.
Media Contact: Lara Piu VIRGO Publishing, 480-990-1101 ext 1068, email@example.com
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SOURCE VIRGO Publishing