Tampa Bay Ad Agency Dominates New York Creative Festival

Paradise Wins Best of Show; Six Gold, 18 Medals total at Worldwide Tourism Awards

ST. PETERSBURG, Fla., Feb. 6, 2013 /PRNewswire-iReach/ -- One the heels of claiming two out of three 'Best of Show' Awards at the Visit Florida's Flagler Tourism Marketing Awards, Paradise Communications, DIgital and Entertainment has raised the bar by winning 18 medals including six gold, one platinum and the Best of Show at the Adrian Awards, the global "Oscars" of travel, destination and hospitality marketing and creativity. 

The January 28th black-tie event sponsored by HSMAI (Hospitality Sales & Marketing Association International) was held at the New York Marriott Marquis and featured a Who's Who of global travel brands and advertising/public relations agencies. Many of these global campaigns represented marketing budgets in excess of $100 million. However, Paradise, the highly creative St. Petersburg based marketing agency was the big winner of the evening and CEO Cedar Hames and President Larry Tolpin became familiar faces to the audience with their numerous walks to the podium.  The agency won awards in almost all categories from digital and social media to television/film and integrated advertising/public relations campaigns. 

"We were honored just to be mentioned among the giant Madison Avenue ad agencies, as well as, the global brand leaders of the industry such as the Walt Disney Company, British Airways, VisitFlorida, Las Vegas CVB, Priceline and Brand USA," said Larry Tolpin, President and Chief Creative and Innovation Officer of Paradise. "However, to sweep the awards, including Best of Show, was a big surprise and we are deeply honored and humbled," Tolpin added. 

Tolpin, who joined Paradise Communications, Digital and Entertainment in 2012, was previously a CEO and Worldwide Creative Director for JWT Worldwide as well as a CEO and North American Chief Creative Officer for BBDO Worldwide. He also was President and Chief Creative Officer of Ypartnership, now MMGY Global. 

According to Paradise CEO Cedar Hames, "It's a remarkable achievement to be honored with a single Adrian Award, especially when Brand USA with a $200 million budget won one gold and one silver. To be presented with so many awards and across so many marketing platforms is a tribute to in our talented team and forward-thinking marketing partners who are leading the way in the digital and social media age." 

Paradise clients sharing the honors include: Naples, Marco Island, Everglades CVB; Amelia Island CVB; Seminole County CVB; The Florida Orchestra, All Children's Hospital; The Mahaffey Theater; and the Museum of Fine Arts, St. Petersburg. 

The full list of Paradise's 2012 Adrian Awards follows (samples of award-winning work, and/or more information, are readily available upon request):

BEST OF SHOW

Museum of Fine Arts - "The Art of Outdoors" - Best Outdoor/Non-Traditional

PLATINUM

Musuem of Fine Arts - "The Art of Outdoors" - Best Outdoor/Non-Traditional

GOLD

Naples, Marco Island, Everglades CVB - "Bucket List" - Best Integrated Campaign

Naples, Marco Island, Everglades CVB - "Power of Paradise" - Best B2B Direct

Seminole County CVB - "Wild Side/Real Good Fun" - Best Branded Video Campaign

Seminole County CVB - "Wild Side of Orlando" - Best Branded Video

Seminole County CVB - "Real Good Fun" Best Branded Video

Museum of Fine Arts - "The Art of Outdoors" - Best Outdoor/Non-Traditional 

SILVER

Naples, Marco Island, Everglades CVB - "Ice Age Meets Digital Age" - Best Digital Outdoor

Naples, Marco Island, Everglades CVB - "Meeting in Paradise" - Best B2B Campaign

Ameila Island Tourist Development Council - "BOGO" - Best Integrated Campaign

The Mahaffey Theater - "Grand Time" - Best Public Relations Campaign

BRONZE

Naples, Marco Island, Everglades CVB - "10,000 Islands" - Best Integrated Campaign

Seminole County CVB - "Heartfelt Thanks" - Best B2B Video

Seminole County CVB ' "Seminole Sporting Time" - Best B2B Video

The Florida Orchestra - "In Tune" - Best Integrated Campaign

All Children's Hospital - "A Taste of Pinellas" - Best Public Relations Campaign

Ameila Island Tourist Development Campaign - "BOGO" - Best TV

 

About Paradise: Paradise is a strategic, creative communications, digital and entertainment      company based in St. Petersburg, Florida. Paradise is recognized as one of America's premier travel, lifestyle and luxury brand advertising, digital and public relations agency. The company employs some of the country's most innovative marketing leaders drawn from top posts of the world's foremost advertising, digital and film studios. The full-service firm serves a broad and growing list of clients in a wide assortment of industries and account types such as Naples, Marco Island, Everglades CVB; Seminole County CVB, The Mahaffey Theater, All Children' Hospital, City of St. Petersburg, The Florida Orchestra, Neighborly Care Network, Amelia Island CVB, Tony Jannus Distinguished Aviation Society, Tampa International Airport and more. Information is available at www.ParadiseAdv.com.

About the Adrian Awards: The Adrian Awards honor creative brilliance and best practices in hospitality, travel, and tourism-related marketing. In its 54th year, the competition has evolved into the world's most renowned and prestigious advertising, public relations, and web marketing competition specifically tailored for the hospitality, travel, and tourism industries. More infarction is available at www.AdrianAwards.com.



Media Contact: Ledora Brown Paradise Advertising and Marketing, Inc., 727-821-5155 x106, Ledora@paradiseadv.com

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SOURCE Paradise Advertising and Marketing, Inc.



2014

Tags

Advertising, Publishing & Information Services, Amusement Parks and Tourist Attractions, Hotels and Resorts, Leisure & Tourism, Travel Industry, Awards



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