Susan Fowler to Speak at the Medifast Weight Control Centers of California Annual All-Hands Meeting

SAN DIEGO, Feb. 8, 2017 /PRNewswire-iReach/ -- Author and keynote speaker Susan Fowler will deliver the keynote speech at the 2017 Medifast Weight Control Centers of California All-Hands Meeting. The meeting will take place on Wednesday, February 8 in San Diego and is designated for all current Medifast Weight Control Centers employees in Southern California.

"I think our employees attending the All-Hands Meeting will be inspired by Susan's insight and will find it very applicable to what they do," says CEO Kent Coykendall. "She has spent more than 30 years working in marketing, sales and leadership research to develop these concepts and has made them successful worldwide. She provides real-world examples to explain her approach so I know each person from our team will be able to take knowledge away and make it a part of their continued success with Medifast in our California Centers."

The All-Hands Meeting is the annual organization-wide business meeting for all Medifast Weight Control Centers employees in California. During this meeting, employees from the Southern California centers will convene for a day of transparency, training and learn Fowler's methods to drive motivation as leaders and Weight Control Counselors.

Fowler's keynote speech, Why motivating people doesn't work... and what does, challenges leaders and consultants to reevaluate their approach to motivation. She suggests to instead discover the reasons why people are motivated. If people are motivated by suboptimal motivation, their productivity, creativity, and well-being will be compromised. But, people can learn to shift to an optimal motivational outlook where they thrive—and so does the organization.

Fowler is a leadership researcher, consultant, speaker and co-author to several books. She has based her speaking topics on research that explains the nature of human motivation and how it can be developed as a skill. The Medifast Weight Control Centers employees in attendance will get an overview of Fowler's methodology and learn the skills to facilitate people's optimal motivation.

As part of her research, she developed the Ken Blanchard Company best-selling self-leadership product line and the Optimal Motivation program, both of which have been implemented worldwide. Fowler's Optimal Motivation approach helps people discover how a job can satisfy the psychological needs for autonomy, relatedness, and competence that will lead to lasting high-quality motivation.

In addition to Fowler's keynote appearance, the All-Hands Meeting will cover executive reports for Medifast Weight Control Centers employees, updates on events and milestones from the past year, and introduce key initiatives for 2017. Training is also provided at this annual meeting and approximately 80 people are expected to attend.

To learn more about Medifast Weight Control Centers of California, visit

About Medifast California: As a brand recommended by over 20,000 doctors since 1980, Medifast Programs offer a safe and scientifically-tested approach to sustainable and rewarding weight loss. At its various locations, Medifast Weight Control Centers of California's programs, resources and methods integrate nutrition, exercise and counseling from certified nutritionists and weight control counselors, championing a holistic, lasting and active approach to health and wellness. Medifast Weight Control Centers of California has fifteen locations with thriving communities throughout Northern and Southern California.

Media Contact: Brittany Carcova, Medifast Weight Control Centers, 760.274.1465,

News distributed by PR Newswire iReach:

SOURCE Medifast Weight Control Centers



Cosmetics and Personal Care, Household, Consumer & Cosmetics, Trade Show News

Need Help