Student's "Marvel's The Avengers Puppies" Goes Viral - Conversion Hub

LOS ANGELES, May 17, 2012 /PRNewswire-iReach/ -- Conversion Hub and Asia Food Recipe announced a YouTube video titled "Marvel's The Avengers Puppies" featuring puppies with human hands dressed up in Captain America and Thor costumes, licking each other has gone viral with more than 500,000 views in 3 days.

The video was filmed, directed and uploaded by Tay Guo En, an undergraduate student who was interning in Conversion Hub while waiting for his admission into university The viral video stars his buddies Gary Koh Zhi Wei, Kenneth Leong Jian Wei, as well as a Spitz called "Fluffy" and a Shetland Sheep Dog named "Echo".

"Honestly, my only objective was to create something quirky to make people laugh and smile. I came across a video titled 'Bizzle gets some Dunkers' on YouTube and came up with the idea of creating my own human dog in superhero costumes that was in line with the launch of the movie 'The Avengers'. This required a lot of work, but was relatively inexpensive to put together. Plus, it was a lot of fun!" explained Guo En.

Guo En, who is interning at Conversion Hub, was assigned a budget of less than US$800 to put this entire video together. The video was part of a social media campaign for Asia Food Recipe, which is a food recipe website that focuses on Asian cooking recipes.

Joel Fu, Principal Consultant at Conversion Hub and Digital Advisor to DMAS (Direct Marketing Association of Singapore), commented on the need for marketing campaigns to have a viral element built into it, "To remain relevant in an increasingly competitive online landscape, digital marketing campaigns need to be on the edge with a high propensity to go viral. By going viral, a company can use media placement for an initial snowball, then rely on social media to provide an avalanche."

The feedback so far has been overwhelmingly positive.  As of now, the video has only been online for less than 3 days and has garnered over 500,000 views.

To watch The Avengers Puppies in action, please visit Marvel's The Avengers Puppies. To find out more about Asia Food Recipe, visit


Conversion Hub, an online marketing science company that helps clients achieve the No.1 or No.2 position in their market. Conversion Hub typically delivers a return on investment (ROI) improvement in excess of 100% to our clients. Headquartered in Singapore, Conversion Hub combines a decade of digital experience in online sustainability and marketing expertise, serving brands and government institutions such as Packard Bell, Philips, Bayer, Microsoft, SingTel and many others. Conversion Hub is headquartered in Singapore with offices in the United States and Indonesia.

For more information, visit

ABOUT ASIA FOOD RECIPE brings the Asian culinary world closer to you. With over hundreds of thousands of recipes focusing on Asian food recipes, Asia Food Recipe is Asia's largest online recipe portal. At, you can also read thousands of independent reviews from fellow cooking enthusiast and use cooking-simplifying features such as conversion calculators, preparation videos and consumer generated ratings - all to enable you to explore the Asian culinary world with us! Go ahead and explore the largest range of Asian cuisines with the Asia's leading cooking recipe portal.

For more information, visit

Press Contact:

Name: Guo En
Address:  4187 Greenbush Avenue
City, State, Zip:  Sherman Oaks/Los Angeles, CA
Phone: 818.453.8777
Web Address:  
SOURCE:  Conversion Hub

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SOURCE Conversion Hub



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