ATLANTA, Feb. 4, 2013 /PRNewswire-iReach/ -- In conjunction with Renown Premium Hair, Syleena Johnson will introduce a specialty line of premium hair extensions, and wigs with unidirectional cuticles, which resist tangling and shedding. The "True Diva Collection," was inspired by Grammy-Nominated songstress, Syleena Johnson, who has her own fabulous mane, but wears extensions for protective styling, versatility, and convenience, due to her active and demanding lifestyle.
In addition to wefted hair for weaving, the line will also feature U-Part wigs, and is designed for women who, like Johnson, lead active lives. "Active professional women need to look amazing in a snap, and they still want to maintain their natural hair underneath. The U-Part wigs are the perfect alternative--or even a complement-- to weaves, and are the best choice for women like Syleena, who don't wish to, or cannot use glue or other adhesives on their skin," said Troutman.
Impressed after trying and wearing Renown Premium Hair, Johnson approached company founder and former celebrity publicist, Toi Troutman, and the two collaborated to formulate an optimal solution. The challenge was to create a product that was convenient, functional and fashionable, while still maintaining quality and value. "I am so excited to work with Toi Troutman and RENOWN Premium Hair on this new joint venture. My True Diva Collection is not only quality hair but its affordable, and accessible to anyone who is looking for amazing hair that will last." Johnson stated. "I can truly say that this is one of the best decisions I have made, and I am proud to be a part of the RENOWN Premium Hair family."
Troutman added, "We had already planned to do a celebrity line, and when she reached out to us, we knew that she would be perfect for it. Syleena Johnson fully embodies our brand. Definitely a true diva, Syleena has sophistication, beauty, talent and class, yet she manages to keep her personality and image relatable to every woman. That's Renown Premium Hair."
The "True Diva Collection," features wefted hair for weaving, as well as lace front and U-part wigs, is available Spring 2013, and sold exclusively at RENOWN Premium Hair. The hair is full cuticle and can be washed, blow dried, curled, flat ironed, and colored, while still maintaining its original beauty. For more information on RENOWN Premium Hair and the True Diva Collection by Syleena Johnson, please visit www.renownhair.com.
About Syleena Johnson:
Syleena Johnson is a Grammy-nominated singer who has scored major R&B hits, and is arguably one of the best singers of her generation. Johnson has collaborated with the likes of Kanye West and R. Kelly, but is still considered by most as underrated. Having fought the major labels to maintain her true identity and style, Johnson has emerged with her most-personal recording to date. Her boundary-stretching fifth album is entitled, appropriately enough, Chapter V: Underrated. The recording was released on September 27, 2011, and with the exception of one song, was entirely written or co-written by Syleena. Called her "best all-around album" and her second best selling, "Underrated" shows the full range of Syleena's talent, as it moves from the powerful soul-balladry of songs like "Little Things" to full-on club bangers, like the first single, "A Boss." Currently, viewers can catch Syleena co-starring in TVOne's highly-rated, hit reality series, R&B Divas. In addition, Syleena is back in the studio working on the much-anticipated, "Chapter VI: Couple's Therapy." The talented entrepreneur has also recently launched her very own fitness brand, SheLean, is putting the finishing touches on her upcoming workout DVD, Mommy's Got Soul, which will feature her own original music, and has joined forces with RENOWN Premium Hair to launch the True Diva Collection. For all things Syleena Johnson, visit www.syleenamusic.com
About RENOWN Premium Hair:
Renown Premium Hair is a topnotch provider of virgin, Remy and Pure Cuticle hair extensions, including Indian, Malaysian, Brazilian and European. Featured textures include Mongolian Kinky Curly Pure Cuticle and Mongolian Smooth Relaxed Straight hair, which perfectly mimics African American relaxed hair. Since the hair is chemical free, it can be dyed, but is also available in an array of colors. With proper care, you can use your RENOWN hair for a year or more! Apart from the Syleena Johnson DIVA collection available later this year, Pure Cuticle, and EveryDay (Affordable Remy) Collections both available now; and Butt Naked Hair, a supreme quality single-donor collection, due this spring, Renown Premium Hair plans to launch a full-line of natural hair care products in Q4 2013. Renown Premium Hair is dedicated to selling quality hair and hair goods to every woman who wants them, and believes that quality hair extensions should not be out of anyone's reach. Shop online now for weave hair, clip-ins, lace front, full lace wigs, tape extensions, fusion extensions and more. Visit www.renownhair.com for full product line.
Media Contact: Liz Patterson Renown Premium Hair, (888)978-8380, firstname.lastname@example.org
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