Radical Grows Up - axle 2013 software and updated Gear appliances deliver 10x asset scale increase, UI and workflow advances

Radically simple software brings media management to a wider range of small and midsize video teams

BOSTON, Oct. 16, 2013 /PRNewswire-iReach/ -- One year after shipping version 1.0 of their award-winning media management software, axle Video is now shipping its second major release of the software, axle 2013.  axle 2013 maintains the browser-based, radically simple design philosophy and affordable pricing of the original software, while incorporating these key improvements:

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-             Support for up to 300,000 assets, a 10x improvement over axle v1.0

-             Support for thousands of files in a single directory, using Google-style paging system

-             Support for archiving and restoration of files to designated Archive Catalogs

-             Faster user interface response when browsing directories and performing most operations

-             Full timecode display on proxy clips in the axle media player

-             Numerous additional feature and performance refinements 

The new axle 2013 solution is available in software-only form, or in the axle Gear integrated appliance solution.

axle software has been designed to make it easier to search and manage media files and simplify collaboration, and is in use by small and midsized workgroups in post-production, education, broadcast, sports, corporate, and religious organizations worldwide. 

One of these customers is Doug Garside, Chief Engineer of Edit19, a leading post-production house in Manchester, UK.  According to Doug, "We employed axle Video's software to help streamline our client approval process. We have been able to dramatically reduce the time taken and the expense normally associated with sending out client approval DVD by using axle. We simply email our clients a secure link directly from axle, the customer can view the file add comments and set the approval flag. This instantly updates in our system and alerts the responsible member of our production team that the clip has been approved and is ready for delivery.  No more burning of DVDs and expensive couriers waiting to deliver packages around the country.  This significant time saving lets our creative teams spend more time working on our clients' content, and everyone wins"

These kinds of capabilities, while possible with more complex MAM applications, have been impractical or uneconomic to implement for small and midsize teams.  For the first time, axle Video's software technology and appliances are making it practical to address these needs for a wide range of users, worldwide.

In recent months, axle has added a number of resellers including Keycode Media, based in Los Angeles; Video Technologies Group, covering the New York tri-state area, Jigsaw24, Tyrrell and Digital Garage, in the UK, and Opale and AV2P, in France.  The company expects to announce more resellers worldwide soon, and plans to launch axle 2013 in the Asia-Pacific region later this year.

The company is holding three webinars this Thursday, October 17th to highlight the capabilities of the new software.  The webinars are at 10AM EST, 4PM EST and 10PM EST and are open to the public.  Sign-up links are at http://tinyurl.com/axle2013intro10AM, http://tinyurl.com/axle2013intro4PM and http://tinyurl.com/axle2013intro10PM .

axle will be exhibiting at the SMPTE Technical Conference in Hollywood, October 22nd-24th (booth 422), the Southeast Creative Summit in Atlanta, October 25th-27th, the AVX show in Denver, October 29th-30th (booth 310), the CCW conference in New York, November 13th-14th(booth 1054), and the SATIS conference in Paris, France, November 19th-21st (YakYakYak Village).

axle 2013 is available for shipment as of October 18th.  Configurations start at $1,295 (plus $295 per year for updates) for the software version; the upgrade is free of charge for users who purchased the update plan in the last year.  The axle Gear appliance with dual quad-core Intel i7 hardware, and integrated Telestream Episode Pro transcoding capability is priced at $6,995 (plus $995 per year for updates).

 About axle


axle Video, LLC is a privately-funded Boston-based company aiming to bring radical simplicity to media management for small and mid-sized workgroups. axle's software and appliances are designed to be installed and configured in less than an hour, and work with nearly all existing file systems and storage vendors. axle's founders, Sam Bogoch, Steve Ryan and Patrice Gouttebel, all have extensive experience in the fields of media asset management, digital asset management and creative applications.  axle's media management software has received a TVB Europe Best of Show award at its introduction at IBC 2012, as well as DV Magazine's Black Diamond and Post Magazine's Post Picks awards at NAB 2013.

To view this video on YouTube, please visit: http://www.youtube.com/watch?v=Vl21KK1_hIg

Media Contact: Marilina Fernandez, axle Video, LLC, 617-262-9222, marilina@axlevideo.com

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SOURCE axle Video, LLC



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