Promising startup wants to stop DUI with the help of smartphones and technology. Sobersmart finishes amongst top 3 at Montreal's international startup festival contest.

Wins the grandmother judges panel side contest.

MONTREAL, July 15, 2013 /PRNewswire-iReach/ -- Breathalyzers have always been the same... Until now! Sobersmart is a unique and intelligent breathalyzer that takes care of you, or your children, if the Blood Alcohol Level (BAC) reading is elevated. It uses the « smart » in smartphone to give you a variety of options to return home safely. 


Sobersmart combines a tiny, wireless, portable and rechargeable breathalyzer with a well-designed and easy to use application. Place the Sobersmart breathalyzer on your car's key ring and whoever has the car has no more excuses not to make the right decision. 

Parents this is for you! Since everyone got told one day by their parents: "I'd rather have you call me at 3 in the morning so I can come and pick you up than having you driving drunk", we've put a lot of thoughts into crafting an experience that could provide ease of mind to all the parents who have their kids on the road. From being able to pick up your kid with our geolocalization system to being able to pay for his cab ride directly from your smartphone, wherever you are, Sobersmart is giving you many alternative to make sure that your kids come home safely.
Included with the wireless breathalyzer, or stand alone download, the free Sobersmart app has 3 modes :

-PARENTS / KID : In a parent / kid setup, the kids use Sobersmart wherever they are before driving and the parent app gets a notification and a variety of options for their safe return. You can even get your car's location if you have to pick it up later!

-DRIVER : The driver setup is the classic breathalyzer mode. It let you get your blood alcohol level and provide you with alternatives to get back home safely if it's elevated.

-TAXI : Under the TAXI configuration, a taxi driver can get hailed automatically by the Sobersmart app. It can even accept payments straight trough the app, draw funds from the prepaid taxi account and even allows for someone with no money left after a long night, to still get back home safely by having a parent or a friend sponsor a cab ride.

Sobersmart might just be the smartest choice you've ever made! Sobersmart just launched its crowdfunding campaign (, you can help bring Sobersmart to every driver on the planet and make our roads a safer place by backing their great project on RocketHub.

Take a look and spread the word.

Media Contact: Yanick Lavoie, Sobersmart, 1-438-808-0369,

News distributed by PR Newswire iReach:

SOURCE Sobersmart



Beers, Wines and Spirits, Beverages, Computer Electronics, Consumer Electronics, Venture Capital

Need Help