Online Marketing Firm, fishbat, Shares 3 Social Media Platforms that Electrical Inspection Testing Companies Should be Using

PATCHOGUE, N.Y., March 21, 2017 /PRNewswire-iReach/ -- fishbat, a leading Internet marketing company which combines proven digital marketing strategies that include search engine optimization (SEO), digital ads, and social media optimization (SMO) to help businesses increase profits and expand brand awareness, shares 3 social media platforms that electrical testing companies should be using to spread the word about their business.

There are numerous social media platforms to choose from today. From professional networking and B2B sales to driving awareness and engagement with video and informative content, social media communities play a large role in brand growth. It's important to build a strong social presence on as many platforms as able to manage, but there are a few social platforms that infrared testing companies should make a priority to be active on.

  1. LinkedIn. B2B contacts are a major focus for electrical inspection testing companies, and when it comes to B2B, LinkedIn is an undeniable force. LinkedIn features include, industry group chats, third party introductions, recommendations and endorsements, and many other highly effective networking capabilities. These things combined with a highly engaged, purposeful, and professional audience, makes LinkedIn a must for highlighting a brand, product, or service.  LinkedIn helps to connect brands with their target audience for B2B sales, brand recognition, and even locating talent. LinkedIn helps brands to establish themselves as industry thought leaders by participating in professional group chats and reaching out with valuable content to a targeted audience. LinkedIn is also one of the best tools for creating connections with industry influencers and decision makers, helping brands grow in reputation and revenue.
  2. Facebook. There's no denying the power of Facebook. Its user base is by far the largest of all social media platforms, and its users are highly engaged and visit often. These factors make Facebook a branding powerhouse. Post video, educational content, or even hold a contest for a free infrared testing service, to increase brand awareness, promote social sharing, and even drive users directly to a website. Facebook's plethora of analytical tools will help to target users for best results.
  3. YouTube. For electrical inspection testing companies, video can be a powerful tool. Things such as showcasing how infrared testing works and informing the public about electrical safety, can be made more effective by utilizing video. Video is compelling and engaging. It also conveys information easily. Publishing a series of informative videos and demonstrating infrared technology testing in video will help the audience to understand and will help make a more compelling argument for the need of such services. YouTube videos are commonly referenced for such information and is also easily shared across a variety of social media platforms.

New York Internet marketing agency fishbat is a full-service digital marketing firm and social media agency dedicated to connecting all types of businesses with their target audiences in the most effective and efficient way.  Through innovative strategies in social media management, search engine optimization (SEO), branding, web design, reputation management and public relations, fishbat promotes a consistent and professional online voice for all of its clients.

Media Contact: Scott Darrohn, fishbat, 8553474228,

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