Making Self-Driving Cars a Reality… It's Sooner Than We Think

FARMINGTON, Conn., April 25, 2013 /PRNewswire-iReach/ -- Vehicle crashes are the leading cause of death for Americans between the ages of 4 and 34. In 2010, there were six million vehicle crashes in America, of which 93% were attributable to human error. The price of mobility takes a toll on safety and human lives. However, the advent of self-driving cars could potentially change the landscape of vehicle safety and how vehicles are operated.


The reality of self-driving cars is sooner than we think as sensor-based technologies and connected-vehicle communications converge to deliver better safety, mobility and self-driving capability in the not-so-distant future. But will consumers buy them? Who will be the early adopters? Adoption of self-driving vehicles will most likely take the 'S' shaped curve typically seen with the path most new technologies take. A mix of regulatory initiatives, business cycles, technological advancements, and market dynamics are critical factors in determining the course and momentum of market adoption. The key question for the automotive world is: could drivers be ultimately taken off the wheel, meaning faster uptake of autonomous or "self-driving" cars and creating an autonomous V2X community? offers market research reports covering aspects of the technology, market dynamics, and business-end of on-the-verge solutions such as self-driving cars. Here's a preview of some relevant titles. Contact us or visit our website to find more reports.

Global Automotive Active Safety Systems Market 2013-2023

ABS, ESC, ACC, TPMS, LDW, NVS, BSD, DM & Prospects for Self-Driving Cars

Advanced electronic systems are entering all aspects of modern vehicles, from connected navigation to advanced infotainment systems. In addition to the comfort and convenience resulting from these electronic advancements there are significant opportunities for improving safety as well. Vehicles safety systems have evolved from protecting drivers and passengers in the event of an accident to preventing accidents from happening altogether. The total value of the automotive active safety systems market is expected to reach $24.08 billion in 2013.

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Safe Car Insights: Shifting from research to reality

Deployment scenarios for V2X in Europe

This report provides a concise evaluation of the implementation options available and the decisions that need to be made to see successful V2X deployments. There is a strong need for non-traditional deployment strategies to ensure timely implementation of V2X (vehicle to vehicle infrastructure) that will provide tangible benefits to consumers.

SBD presents three alternative scenarios that could help V2X to become reality:

1. Piggy-backing V2X onto OE navigation: The most likely "Day 1" solution for V2X deployment is expected to be the addition of V2X functionality to existing OE navigation solutions.

2. Leveraging the aftermarket: There is a potential role for non-OE devices including smartphones to provide V2X services. Their implementation will be faster than standalone OE.

3. Government legislation: In the longer term, government-led mandates are expected to drive forward deployment of V2X solutions. Legislation is already being talked about in the USA and is expected in Europe.

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Connected Cars: Automotive Telematics & In-Vehicle Infotainment 2013-2017

Opportunities presented by cutting edge services such as V2X (Vehicle to Vehicle/Infrastructure) in areas such as traffic management and crash prevention are examined. The report also explores how players are seeking to address the constraints imposed by the disparate product lifecycles of the automotive industry and connectivity.

This report is an essential guide for anyone wishing to understand this fast-moving market, this study includes an in-depth assessment of emerging business and service models, together with an exploration of the impact of regulatory and industry initiatives on service deployments.

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