PHOENIX, Oct. 18, 2016 /PRNewswire-iReach/ -- KEO Marketing, a full-service business-to-business (B2B) marketing agency, has announced that CEO and president Sheila Kloefkorn will lead a session at the Arizona Technology Council's "Lunch & Learn" event on Tuesday November 15, 2016. Titled "Top 15 Trends in Digital Marketing – What You Need to Know for 2017," the educational session will be conducted from 11:30 a.m. to 1:00 p.m. at Appointment Plus located at 15300 North 90th Street in Scottsdale, Arizona 85260.
This Lunch & Learn event is targeted to B2B marketers and technology company leaders responsible for sales, marketing and revenue generation. During the session, Kloefkorn will discuss recent changes with Google, LinkedIn, Twitter and other online digital and advertising platforms. She will highlight which digital channels are working for B2B technology companies and how these channels can be leveraged to achieve business goals.
"As we head into the final quarter of 2016, marketing professionals will need to review their digital marketing initiatives and develop their plans for 2017," said Sheila Kloefkorn, founder, president and CEO of KEO Marketing. "With the countless changes being made by Google, LinkedIn and other digital platforms, what's been working in the past may not work in the future.
"For example, Google makes more than 500 algorithm updates a year and LinkedIn now offers more ways to connect with sales prospects than ever before," continued Kloefkorn. "Attending this 'Lunch & Learn' event will help participants understand the changes so they can adjust their digital marketing strategies accordingly."
A business growth and marketing expert, Kloefkorn founded KEO Marketing in 2000. She and her team of marketing professionals have helped hundreds of enterprises increase revenues by hundreds of millions of dollars. Under her leadership, the KEO Marketing team has created and executed award-winning marketing campaigns across the US and in more than 100 countries around the world. The company was named a "top 25 Interactive, Social Media, SEO and Advertising Agency" by the Phoenix Business Journal. KEO Marketing is also a Platinum Sponsor of the Arizona Technology Council.
Attending the "Lunch & Learn" event is free for Arizona Technology Council members. The cost for non-members is $15.00.
For more information or to register for this event, visit the Arizona Technology Council website.
About KEO Marketing
KEO Marketing, a leading business to business (B2B) marketing agency, creates and implements innovative strategies to help clients dramatically increase leads and sales. The company's solutions include marketing strategy, brand positioning and messaging, website development, inbound marketing, content marketing, search engine marketing and optimization, social media, advertising, local and mobile marketing and more. Some of the world's largest brands have depended on KEO Marketing for marketing that delivers tangible and substantial results. For more information, visit https://keomarketing.com.
Media Contact: Jennifer McQuesten, KEO Marketing, Inc., 4804132090, firstname.lastname@example.org
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SOURCE KEO Marketing, Inc.