JMR Graphics Responds to an Article about Hyundai and Tumblr Teaming Up For Billboards in Times Square

Nationwide truck wraps manufacturer JMR Graphics comments on an article discussing how Hyundai's digital Times Square billboard will be centered around Tumblr--a microblogging platform and social networking website.

CENTRAL ISLIP, N.Y., July 12, 2014 /PRNewswire-iReach/ -- JMR Graphics, a nationwide truck wraps manufacturer, responds to an article published by AdWeek that discusses how Hyundai and Tumblr teamed up to work on a digital World Cup campaign.

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A June 9th article from AdWeek titled "Hyundai's Times Square Billboard Goes Digital for World Cup Build Up" discusses Hyundai's out-of-home billboard that will use GIFs, quotes, illustrations and short-form video. According to the article, "Hyundai's global sponsorship of the games also includes retail, social, point-of-scale and television activations in the World Cup." Tumblr is at the heart of the campaign and helps design the art that will be posted on the billboards. The content on the billboards is tailored to specific countries and includes real-time and timed posts throughout the World Cup. 

TJ Panell, a representative from nationwide vehicle wraps manufacturer JMR Graphics, says, "Hyundai and Tumblr teaming up to make a global sponsorship of the World Cup games is a great way to advertise, especially during a huge event like this." He adds, "With GIFs, quotes and short-form videos becoming so popular, it will definitely catch many people's attention. Also, the placement of this billboard is in a prime location."

JMR Graphics is an award winning Nationwide 3M Certified Manufacturer of Graphics for over a quarter of a century. We specialize in branding companies through Fleet Graphics, Vehicle Wraps, Architectural Wall Graphics, Promotional Window Clings, Floor Graphics, Event Signage and much more. We offer a variety of 3M Graphics Films, which are specially designed for most surfaces that require a changeable, short and long-term application. Our exceptional "Turn Key Service" is backed with a 3M MCS Warranty to give you peace of mind when you need optimum performance for the intended life of your graphics. With our state-of-the-art, cutting-edge facility we inspire our clients by providing creative design, custom-printed graphics and handle a network of nationwide installers. JMR Graphics provides expert capabilities and capacities needed to meet any graphic challenge.

Media Contact: Scott Darrohn, JMR Graphics, 855-347-4228,

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