NEW YORK, Oct. 18, 2016 /PRNewswire-iReach/ -- JMR Graphics is a leading designer and manufacturer of 3M trailer graphics and quality vehicle wraps.
An effectively designed and executed vehicle wrap helps to establish brand awareness with a vast audience. Designs must be executed in a way that is easy to communicate with the audience, and the vehicle wrapping process must adhere to certain standards to impact a positive brand image. JMR Graphics discusses the best four practices for vehicle wrapping.
1. Make it readable. For a wrap to be effective, the audience needs to be able to read it quickly and absorb the message easily. Using large, bold lettering, and color-contrast can help promote readability. Use an easy-to-read font and include a call to action, such as a telephone number or website, so that the audience can get in touch with you. Keep information simple so it pops out at readers. Balance negative space with the most pertinent information and attention-grabbing graphics.
2. Keep it simple and easy to understand quickly. Focus on the most important information. Clearly state what the business is with large lettering and simple graphics that convey meaning. Highlight what makes the business stand out. For example, a plumbing company that promises 24-hour service may have a graphic containing a cartoon plumber holding a wrench to create a visual cue, as well as the business name, telephone number, and the fact that they're a 24-hour service boldly announced. Smaller lettering may announce other information such as service guarantees, but the main message should be focused on easy and quick understanding of the business' primary message. Adhere to a consistent brand palette and include logos to highlight a business' uniqueness, as well as imagery that is commonly used in the industry for easy recognition.
3. Ensure the proper materials are being used. Don't skimp on the materials. The quality of the wrap can impact the audience's perception of a business' attention to detail. Use a reputable company that uses high-quality materials, such as 3M.
4. Check for proper facility installation practices. Environment plays a big factor in the quality of the final product of vehicle wrapping. Indoor facilities offer a clean, dust-free environment, and regulated temperatures, for the best final results. Dirt particles cause bumps under the graphics and temperatures are kept at specific temperatures to ensure the correct amount pliability of the wrap. Always use a professional for vehicle graphic installation to ensure those details are seen to.
JMR Graphics is an award-winning Nationwide 3M Certified Manufacturer of Graphics with more than a quarter-century of experience. We specialize in branding companies through Fleet Graphics, Vehicle Wraps, Architectural Wall Graphics, Promotional Window Clings, Floor Graphics, Event Signage, and much more. We offer a variety of 3M Graphics Films which are specially designed for most surfaces that require a changeable, short-term, or long-term application. Our exceptional "Turn Key Service" is backed with a 3M MCS Warranty to give you peace of mind when you need optimum performance for the intended life of your graphics. With our state-of-the-art, cutting-edge facility, we inspire our clients by providing creatively designed, custom-printed graphics and handle a network of nationwide installers. JMR Graphics provides expert capabilities and capacities needed to meet any graphic challenge.
Media Contact: Mike DeRicco, JMR Graphics, 8003786343, firstname.lastname@example.org
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SOURCE JMR Graphics