IslandTime Treasures Accelerates Franchise Expansion

IslandTime Treasures announces an agreement with FranMaster to assist with national franchise development.

ELLENTON, Fla., Dec. 3, 2012  /PRNewswire-iReach/ -- Much like Build-a-Bear Workshop® - IslandTime Treasures makes children's parties, school and church fundraisers, events, fairs, and festivals a truly unforgettable experience by providing a unique, hands-on crafting experience for people of all ages.

IslandTime Treasures announced today an exclusive Agreement with Dan Durney, CFE of FranMaster (Mesa, AZ) to assist with the National Franchise Launch of their new brand which provides a unique patent pending sand impression crafting experience for guests to build their own treasure. IslandTime Treasures opened their first corporate location in November 2011 which services the Bradenton Florida area. Since then, additional franchise locations in Florida and their first Regional Developer (Hawaii) have been awarded. Owing to the demands of this initial success, the founders have engaged FranMaster to head up the Development efforts. The emphasis will be on finding the best Regional Developers who will then initiate the growth in their respective territories by awarding mobile unit and retail cart or kiosk franchise opportunities to qualified individuals.

"Dan Durney's 10+ years of experience in Regional Development is well regarded. I've known and worked with Dan over several years on different projects and am pleased to be able to turn over the reins to him and his organization. His resources and industry relationships run deep - especially with Franchise Brokers & Advisors - and we are excited to be working together as we grow this brand. We are committed to providing an unrivaled expansion and support system for our franchisees and this strategic direction will enable us to honor this commitment."  said Lonnie Helgerson, Brand President.

"As we discussed this relationship (opportunity), I realized that we were completely on the same page in so many ways," said Dan Durney, Chief E-FRANgelist of FranMaster."It's refreshing to work with someone so experienced in franchising, yet so completely humble about the opportunity he's providing for Regional Developers and Franchisees around the country. It's exciting to represent such a unique concept with so many ways to generate business, build goodwill and create an unforgettable experience for kids and parents alike."

IslandTime Treasures hits a sweet-spot for national expansion, as it provides an extremely unique product experience that guest rave about, operates part-time and mostly on weekends, is home based, and is a relatively low initial investment."

IslandTime Treasures affordable ($10 - $40 per item average) patent pending sand impression crafting experience provides the ability for a guest to build their own treasure in three short steps. Step 1: The guest chooses a treasure form in a variety of shapes. Step 2: The guest decorates the sand impression with Island Bling, including shells, sea glass, rocks, or tons of other cool items. Step 3: Proprietary Island Mud plaster is poured into the form, and 15 minutes later... voila! Their project is done and ready to go!

Regional Development investment levels start at an affordable $39,750 for 10 units.The IslandTime Treasures franchise opportunity is available as a mobile unit and a retail cart or kiosk, depending on business needs and goals. Franchise investment levels start at an affordable $15,900 and include a comprehensive startup kit that includes everything a new owner needs to begin scheduling events and making money.

Mobile unit owners provide the IslandTime Treasures unique product experience for birthday parties, events, fairs, school and church fundraisers, plus many other venues. Mobile unit owners receive a minimum protected territory of 200,000 in population and can also grow sales in their territory through the ownership of additional retail carts and kiosk units.

For resorts, attractions, aquariums, theme parks, zoos, malls, cruise lines, and other public venues, the IslandTime Treasures retail carts or fixed kiosks are "kid magnets" and can provide excellent incremental property income. IslandTime Treasures carts and kiosks can be operated part-time or year-round, depending on the venue requirements. Cart and kiosk locations do not receive a protected territory and are restricted to doing retail business at the installed location. To learn more about franchise ownership opportunities with IslandTime Treasures - visit or contact Dan Durney, CFE by texting "DanDIsland" to 90210 for Mobile Business Card (mCard).

About IslandTime Treasures
Much like Build-a-Bear Workshop® - We make children's parties, school and church fundraisers, events, fairs, and festivals a truly unforgettable experience by providing a unique, hands-on crafting experience for people of all ages that are as entertaining as they are educational. Our affordable sand impression crafting experience provides the ability for a guest to build their own treasure utilizing our mobile sandboxes. IslandTime Treasures is a brand of Helgerson Franchise Group and currently has locations in Florida and Hawaii.

About FranMaster
FranMaster is an Outsourced Franchise Development company which specializes in Regional/Master/Area Development for emerging brands. Founded by franchising veteran Dan Durney, CFE and based in Mesa, Arizona, FranMaster also provides marketing consultation services including Franchise Development Training. Dan is available as a speaker, workshop facilitator and is an active member of the International Franchise Association. TEXT "CFE" to 90210 for his Mobile Business Card (mCard).

Media Contact: Lonnie Helgerson, IslandTime Treasures, 727-455-0056,

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SOURCE IslandTime Treasures



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