SCOTTSDALE, Ariz., Nov. 14, 2013 /PRNewswire-iReach/ -- JW Maxx Solutions is a group of online reputation management experts that utilizes the latest technology and the most proven methods in order to dramatically change the Internet landscapes of its clients. Through the creation of positive media assets, powerful social media accounts and far-reaching press releases, this online reputation management firm can develop an online reputation management strategy to fit any client's needs.
When it comes to a positive online landscape, it is not enough to just change the way that search engine results come up; this landscape must be maintained in order to ensure that the assets that where created continue to rank highly. JW Maxx Solutions is now revealing the top tips on how to manage a positive online reputation this fall.
1. Focus on keywords
One of the best things that a business can do is to buy a website that includes a keyword-rich URL as a second way to drive traffic. In other words, on top of the main website that a company has, they should also purchase several other domain names in order to target specific keywords. For example, if a company manufactured lollipops and was called "Lolly World," they should have lollyworld.com as their main website, along with bestlollipopsforkids.com, lollipopsforkids.com, and other such websites if the lollipops were primarily marketed to kids.
"The content on these keyword websites should be different than the copy on the original website because search engines don't respond well to duplicate content" said online reputation management expert and CEO of JW Maxx Solutions, Walter Halicki. "Most importantly, all of these sub domains should link back to the main mother site to drive traffic."
2. Start a blog
Blogs are great for disseminating important news, posting pictures, and more. With the innovative platform WordPress, there's no limit as to what can be done in terms of layout, content that can be posted and how active the blog is. JW Maxx Solutions shares that blogs rank extremely well as long as they are kept up and posted on regularly; they can quickly become a great buffer for negative press and news.
3. Start getting social
When managing an online reputation there is almost nothing better that a business can use to increase exposure, engagement and extend client reach than social media. A great social media campaign can push a business to become viral. Visually oriented posts and posts that pose questions for users to answer garner the most popularity. Relevant news about the product or service provided should be posted as well.
JW Maxx Solutions receives lots of inquiries as to how to manage an online reputation, and these tips are a great place for businesses to start when they decide to implement an online reputation management strategy. For more information about JW Maxx Solutions and the services that this online reputation management firm provides, visit http://www.jwmaxxsolutions.com.
Media Contact: JW Maxx Solutions, JW Maxx Solutions, 480 696 2394, firstname.lastname@example.org
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SOURCE JW Maxx Solutions