Guitar World partners with Vook for video-enhanced eBook series and launches first title

Guitar World to release instructional eBooks from experts on guitar techniques, starting with: "Guitar World Lessons: Beginner Guitar: 20 Essential Rhythm Guitar Styles"

NEW YORK, June 5, 2013 /PRNewswire-iReach/ -- Guitar World and Vook today announced a new partnership for Vook to provide its eBook creation, distribution, marketing, and merchandizing services to Guitar World, the leading publication and online destination for guitarists. The series launches with its first title "Guitar World Lessons: Beginner Guitar: 20 Essential Rhythm Guitar Styles," a video-enhanced eBook that teaches fundamental guitar techniques, available for $5.99 through Amazon, Barnes & Noble, the iBookstore, Sony, Samsung, and Vook's online store. Additionally, Vook is making a non-video-enhanced version available on Kobo and Google Play.

"'Guitar World Lessons' are a blend of written instruction, tablature, and video that come together perfectly in an e-book format. We think this is a great new way for people of all skill levels to learn to play guitar," says Bill Amstutz, VP, Publishing Director, Music, of NewBay Media. "The Vook platform allows us to easily present and distribute our multimedia content on all e-book devices."

"Guitar World is the leading name for guitars and guitarists. The opportunity to teach readers new techniques through videos integrated into instructional text is a perfect fit for the enhanced-eBook concept that Vook pioneered," says Matthew Cavnar, Vook's VP of Business Development. "We're looking forward to delivering many more high-quality eBooks for Guitar World to the major marketplaces."

"Guitar World Lessons: Beginner Guitar" is available for $5.99 on Amazon and Apple's iBookstore, with additional retailers to come.

About Guitar World

Owned by NewBay Media, LLC, Guitar World is the world's leading guitar magazine. Professionals and beginners alike turn to Guitar World for top coverage of their favorite artists, from rock titans like Led Zeppelin's Jimmy Page and Metallica's Kirk Hammett to contemporary stars like the Foo Fighters' Dave Grohl and Tool's Adam Jones. For over 30 years, Guitar World magazine has offered broad-ranging interviews that cover technique, instruments and lifestyles as well as Guitar World's famously accurate transcriptions of the greatest songs in rock, metal, blues, punk and more. Not only is it the category leader in retail outlets like Walmart, Guitar World is now available digitally on iTunes, Amazon and the Nook. is the home of all the latest and greatest guitar news, lessons, tablature, behind the scenes and videos. Find out more at

About Vook

Founded in 2009, Vook has created an innovative technology platform that helps content holders to create great eBooks; add video, audio and images; publish the eBooks to their own Web pages and to the major e-retailers; and track their sales. Vook provides a turnkey solution for digital publishing, including editorial, marketing and distribution services and has worked with a range of partners, including The New York Times, NBC, Simon & Schuster, Google, American Express Publishing, and Newsweek Daily Beast. For more information, please visit or contact

About NewBay Media

NewBay Media is positioned at the center of the world's most dynamic industries—Music, AV/Pro Audio, Consumer Electronics/Gaming, Video & Broadcast, and Education. We connect and inform millions of constituents in these industries through our award-winning content, integrated media capabilities, and high-profile network-building and informative events. NewBay proudly serves some of the broadest BtoB professional and music enthusiast communities in the world through over 60 print and digital publications, 100 integrated web and mobile applications, 75 conferences and conventions, custom marketing services and e-commerce capabilities. Find out more at

Media Contact:

Allison Horton Vook, 626-264-2668,

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