Global News Online Recently interviewed young entrepreneur Ms. Xu

Young Entrepreneur aiming at setting retail footprints in New York in collaboration with local designers

NEW YORK, Sept. 13, 2017 /PRNewswire-iReach/ -- Yilei Xu, a female entrepreneur who has successfully set up her apparel brand, is all set to collaborate with NYC based designers.

Direct sales fashion startup led by Ms. Xu announced an exciting program to promote small and emerging fashion designers. Her team is now aiming at setting its retail footprints in New York and other American metros. To achieve that, they have started a collaboration program for NYC based designers, especially female designers with an entrepreneurial bent of mind.  

"There is an enormous hurdle confronting female entrepreneurs. Unfortunately, women get considerably less venture capital funding to grow or startup businesses than men. According to a 2014 study by Babson College, 85 percent of all venture capital–funded businesses have no women on the executive team", said Ms. Xu.

"You can waste your time drawing lines, or you can live your life", she stated while asked about the challenges unique to her women-led apparel brand.

Her team now looks for talented and aspiring fashion and fitness accessories designers and is in the process of building a global team of designers. In 2017, she tested a program to buy, sell and promote these up and coming fashion accessories and apparels through their ecommerce store.

They are now opening up the process for designers in and around New York to apply directly to be a featured designer. They can make their case for this tremendous free exposure and significant wholesale orders, just what these aspiring designers need to grow.

"A big part of our corporate mission," said Ms.Xu, "is to support women's entrepreneurship and designing aspirations. Now we are excited to allow the NYC designers the ability to easily apply directly for this huge opportunity," she said.

Since January 2017, her team been supporting designers around the world to market their products. Yilei said this about the program, "As designers, we constantly struggle with shattering the glass ceiling and our program has been a great stepping stone in the endeavor", she added.

To know more about the interview, please visit

Media Contact: Robert Cook, Global News Online, (323) 982-7667,

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SOURCE Global News Online



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