Global Health Movement Drives Market for Nutraceuticals to $250 bn by 2018; Probiotics to Touch $39.6 bn and Heart Health Ingredients Near $15.2 bn

FARMINGTON, Conn., Nov. 19, 2012 /PRNewswire-iReach/ -- Global Information Inc (GII) presents three significant market research reports covering the global markets for healthy hearts and minds from our premium research partner Global Industry Analysts, Inc. Key topics discussed in this selection of reports include: Probiotics, natural heart health ingredients, and nutraceuticals. The reports provide global market forecasts, key macroeconomic trends, leading company profiles and critical insight.


According to the first report, though the probiotics market witnessed significant growth in the recent past, the market is still in its infancy. Enhanced ingredients and increased demand from women are the main growth drivers for probiotics. The second report delves into the role of health conscious consumers and how they are also driving the global market for heart health ingredients. Developing economies, characterized by growing purchasing capacity, rising population, and improving living standards represent highly potential markets for Heart Health Ingredients.  A third report examines the growing consumer desire to lead healthy lives and avoid dependency on synthetic drugs and how these trends will drive the global market for nutraceuticals.


Driven by increasing applications of probiotics in new areas and heightened awareness among consumers, the global market for probiotics is projected to reach $39.6 billion by 2018. Major players in this global marketplace include BioGaia AB, Chr. Hansen A/S, Danisco A/S, Groupe Danone, Lallemand-Institut Rosell, Lifeway Foods, Inc., Natren, Inc., Nestlé Nutrition, Probi AB, Seven Seas Ireland Ltd., Stonyfield Farm, Valio Ltd., and Yakult Honsha Co., Ltd.

Growth in the probiotic market is being driven by the enhanced efficiency of ingredients, which offer products with bio-therapeutic properties. The increased consumption is also a result of the probiotic product being available in the form of dietary supplements and food such as baked and dairy products, which induced major players to integrate probiotics with products such as chocolates, cheese, muffins, and sausages. Another key factor driving growth is the increase in demand for probiotic products by women.

Companies are developing and launching new probiotic products such as cream cheeses, smoothies, shelf stable dressings, spreads, milk, vitamins, cottage cheese, baby foods, ice cream, frozen novelties, soft drinks, juices, teas, puddings, spreads, crackers, breads, pizzas, chocolate bars, pasta, salad dressings, cookies, candies, cereals, pet foods, and more to meet the rising market demand.

An Executive Summary for this report and free sample pages from the full document are available at

Heart Health Ingredients

The global market for heart health ingredients is projected to reach $15.2 billion by 2018, primarily driven by increasing number of health conscious consumers. Asia-Pacific represents the most prominent regional market in the world with a CAGR of about 15% over the analysis period.

Natural heart health ingredients are the latest trend among health conscious consumers. The relatively new natural ingredients including polymethoxylated flavones (PMFs), pomegranate, and tocotrienols of the vitamin E family are gaining prominence and are set to revolutionize the heart health ingredients market. Found in peels of citrus fruits including oranges, PMFs belong to a special class of flavonoids that minimize cholesterol levels. Tocotrienols, found in rice and palm oil, help in reduction of cholesterol by limiting the activity of enzymes responsible for cholesterol generation inside the liver.

Major players in this space include Archer Daniels Midland Company, BASF SE, BioActives LLC, Biovelop AB, Cargill Inc., Cyanotech Corporation, DSM Nutritional Products Limited, Glanbia Nutritionals Inc., Lonza Group Limited, LycoRed Limited, Martek Biosciences Corporation, Novus Nutrition Brands LLC, Ocean Nutrition Canada Limited, Omega Protein Corporation, Pharmachem Laboratories Inc., Proprietary Nutritionals Inc., Raisio Plc, Solae Europe S.A., Soy Labs LLC, and Valensa International LLC.

An Executive Summary for this report and free sample pages from the full document are available at


The global market for Nutraceuticals is projected to reach US$250 billion by 2018. Performance-wise, Nutraceuticals registered a steady growth pattern in the post-recession years. An aging population has been a major factor contributing to this growth of the nutraceuticals market. By the year 2020, the number of individuals who are aged 60 years and above is expected to surpass 1.0 billion, with 70% of this populace dwelling in the developing nations. The nutraceuticals industry is geared to meet the rising demand for health foods and products as companies with sufficient capital for scientific research enter the nutraceuticals space. The trend towards personalized health nutrition is expected to provide solutions to successfully prevent, manage, and treat chronic medical illnesses. Also, the availability and accessibility of healthy foods in the developing nations, evolving understanding of the concepts that promote healthy living, and the launch of targeted foods and products scientifically formulated to address disease conditions are expected to support the growth of the nutraceuticals market in the near future.

This report provides a comprehensive review of the nutraceuticals market, key trends and issues, growth drivers, product overview, recent product innovations, strategic corporate deals, and profiles of major and niche global and regional players.

An Executive Summary for this report and free sample pages from the full document are available at

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