Custom Exhibit Display Company, Gilbert, Discusses How They Design Your Trade Show Exhibit to Successfully Reflect Your Company Image

MELVILLE, N.Y., Oct. 20, 2017 /PRNewswire-iReach/ -- A custom trade show exhibit design should reflect the image you would like attendees to have of your company. Custom exhibit design company, Gilbert, shares how they achieve this result.

Gilbert's award-winning design team expertly weaves your company image into your exhibit. They start by creating a thread, or a central theme that relates to the image you want to project. The central theme is then tied into the environment to create a space and an exhibit that tells a beautiful cohesive story.

As the design team architects a space that reflects your image, Gilbert's team of graphic designers work closely with you to ensure that your branding integrates seamlessly with your image and your exhibit. From the very beginning, the graphic designers visualize the entire tone of the space. They work closely with the exhibit design team to customize exhibit space where key messages and images will be displayed. The graphic design team chooses graphics that pop, excite and reflect your company image.

From start to finish, Gilbert works to ensure that your exhibit presents the desired image and that that image is coherent. It is essential that every aspect of your exhibit---exhibit design, graphics, signage, colors and giveaways--- tie together cohesively and both reflect and amplify your image.

Key elements to consider when creating an exhibit environment that reflects your image include but are not limited to: the theme, the message or story you want to tell, the hierarchy your of messages and your company colors. While it's tempting to want to tell visitors everything about your company, less is more. Selecting a few simple messages and knowing which are most important will help your image and theme to shine, and this leaves visitors with a positive impression. Indeed, a large proportion of event planners agree that a custom exhibit which reflects your company image and provides attendees with a memorable experience is worth it.  

About Gilbert: Gilbert exhibition booth fabrication and exhibit marketing is world-renowned. Gilbert is a custom trade show exhibits, environment and event firm with over thirty years of experience and three units: Exhibition, Architectural and Live. Gilbert's team of expert craftsmen and designers have decades of experience creating exhibits and architectural spaces that optimize traffic flow and capture attention in a variety of markets. Gilbert Live handles every aspect of planning and producing promotional and corporate events. 

Media Contact: Desiree Olivera, Gilbert, 631.577.1100,

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