Chris Stern Announces Fifth Chapter on BizIsSimple.Com

Chris Stern, author, management consultant, lecturer, and entrepreneur, announces the fifth chapter of his evolutionary Web Book on

RALEIGH, N.C., Dec. 26, 2012 /PRNewswire-iReach/ -- "It is a true pleasure to see how is growing and taking shape, and I must say that writing these chapters is an incredibly fulfilling experience" says Chris Stern, Chairman and CEO of the Institute for Efficient Management. Stern has been developing and lecturing the contents of his web book since 1996, and the methodology has continuously evolved and ripened to the current stage where he thinks it is ready to be published.

In the fifth chapter on BizIsSimple.Com, Chris Stern explains the eight steps required to craft a corporate strategy. Stern finds that "Like everything that is easy to use and perceivably simple, this methodology works, because we have put enormous efforts into comprehension and streamlining of truly practical tools." Stern adds that successful implementation of strategy is based on two critical success factors: "It all starts with a clear description of the challenge, or the goal, and must be followed by a plan of action backed up with resources for every action to be executed".

Stern's eight-step process is divided in four levels of responsibility. The first three steps are the core strategy tasks and demand executive leadership. Steps four to six are of classic business administration nature and can be delegated to business unit teams, or corporate development departments. Marketers should oversee business planning in step seven. Step eight, implementation and business enforcement, must again be in the hands of line management.

The chapters to come will describe all eight steps in greater detail.

The goal of is to look at business administration in a new and more practical way and to help readers find tools they can immediately apply in every day business life.

The web book will be an ongoing work. In contrast to paper publications, the author can add and change content based on readers' input or updated knowledge. The fifth chapter is called "The Strategy Process" and is available for immediate reading at

Every chapter comes with a downloadable presentation and the author plans to add video sequences in the near future. Until further notice, access to the site is free of charge.

About IFEM

IFEM Management Consultants Inc, doing business as Institute For Efficient Management, is a management-consulting firm delivering integrated business administration solutions for organizations needing to simplify the processes of strategic and business management. IFEM helps its clients design and implement strategic plans that are highly efficient and effective. IFEM's founder Chris J. Stern is best known for his statement that "business is simple until academics and consultants make it complicated". IFEM serves corporate customers throughout the United States and Europe, and specializes in improving the performance of U.S. subsidiaries of European companies and EU subsidiaries of U.S. companies. Click here to read the IFEM Website and to contact IFEM. To read the web book on, click here.

Caution Regarding Forward-Looking Statements

This news release contains certain forward-looking statements by the company that involve risks and uncertainties and reflect the company's judgment as of the date of this release. These statements include the expansion of development of IFEM consulting services and the timing of the introduction of new consulting offerings. The forward-looking statements are subject to a number of risks and uncertainties including matters beyond the company's control that could lead to delays in new service introductions and customer acceptance of these news services, and other risks and uncertainties as any small business typically is exposed to. The company disclaims any intent or obligation to update these forward-looking statements beyond the date of this release. This caution is made under the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.


The web book is an educational business publication and not a factual report. Unless events, persons, or situations are described and quoted based on public knowledge, all events, persons, or descriptions are strictly fictional. Any resemblance to existing companies, people, or situations is unintended and purely coincidental. Citations for third party sources used in this publication are available in the publication, in the accompanying slide shows, or available upon request from the author. The owner of the website and blog on makes no representations as to the accuracy or completeness of any information on this site or found by following any link on this site. The owner will not be liable for any errors or omissions in this information nor for the availability of this information. The owner will not be liable for any losses, injuries, or damages from the display or use of this information. These terms and conditions of use are subject to change at anytime and without notice.

Copyright 2012 Chris J. Stern, all rights reserved.

Media Contact: Media Relations IFEM Management Consultants, Inc., 9195218907,

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SOURCE IFEM Management Consultants, Inc.



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