Benefits Administration Company, Clarity Benefit Solutions, Shares Five Tips for Clear, Effective Communication During Open Enrollment

NEW YORK, Dec. 1, 2017 /PRNewswire-iReach/ -- Benefits administration company, Clarity Benefit Solutions, shares five tips for clear, effective communication during open enrollment.

Open enrollment, the busiest time of year for brokers, is here. During this time, it is crucial to establish and maintain open lines of communication with your clients. Here are five tips to ensure clear, effective communication.

  • Deliver the basics. Before diving into benefits options, it's important to educate your clients about some basics: mandated and administered benefits such as Medicare, workers compensation, and social security; specifics on the Affordable Care Act if it pertains to your clients; and any changing regulations and compliance issues.
  • Mix it up. Employers must offer their employees the proper mix of benefits to encourage their participation. Brokers should not wait until the start of open enrollment. Hold pre-enrollment meetings to assess your client's needs. Survey your client's employees to find out their plan preferences, what types of voluntary benefits they are looking for, and how they like to receive their benefits information.
  • Inform and educate. Your clients' employees are at various stages in their lives. Therefore, it is vital to deliver their benefits information in a multitude of formats. Print, email, website, and social media platforms should be utilized to provide benefits information well in advance of open enrollment, and throughout the open enrollment period. Include relevant enrollment deadlines, and outline the consequences of failing to enroll by the deadline.
  • Personalize plan selection. Since each of your client's employees have different health needs and financial challenges, offer customized solutions to best suit their needs. Keep it simple so each employee can easily choose the best benefits package.
  • Organize and record. Brokers who want to provide their clients with the best service during open enrollment should stay organized and maintain detailed records in order to communicate information effectively with clients. This way, clients are sure to meet reporting requirements and not miss any important deadlines. Keep them abreast of any new platforms and technology that will help them more effectively manage employee benefits.

About Clarity Benefit Solutions: Clarity Benefit Solutions provides technology that makes the health insurance plan selection process fast, easy, and straightforward. For over two decades, we have provided clients with industry-leading technology, compliance, and exceptional customer service. Our offering is designed to save time and lower the costs of managing benefits while also promoting employee self-service and automated ACA compliance.

Media Contact: Calvin Clark, Clarity Benefit Solutions, 732-428-8272,

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SOURCE Clarity Benefit Solutions



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