As Viking Appliances Prices Disappear Online, Elite Appliance Offers Quick Pricing Info For Shoppers

Elite Appliance, one of the nation's top online luxury appliance retailers, commits to offer a superior shopping experience for Viking appliances with easy-to-find quote pricing.

DALLAS, July 1, 2013 /PRNewswire-iReach/ -- As retailers adjust to comply with recent pricing policy changes enacted by Viking Range Corp., Elite Appliance launches new features on its website to ensure that customers have quick and easy access to Viking range prices and product information. With "instant quote" options on every Viking product page, as well as extended phone hours for answering price inquiries, Elite aims to deliver the Viking pricing information that shoppers will be searching for.


Viking announced that as of July 1, 2013, it will no longer permit authorized retailers to display Viking prices online, signaling a shift in the manufacturer's overall marketing plan. Elite Appliance realized the need for a simple way to find Viking appliances prices online, and set out to develop the "instant quote" option on their Viking product pages that will allow customers to request quote pricing via email. Elite has maintained a reputation for comprehensive product information, exclusive appliance videos and detailed product reviews, and they expect increased interest in the Viking brand in months to come.

"Not only do we offer the most cutting-edge luxury appliances on the market, but we also aim to provide a luxury shopping experience, one in which information is easily accessible and questions are answered before they are even asked," said Bill Spellman, Director of Marketing at Elite Appliance. "We are committed to offering our customers the best possible Viking shopping experience, and we feel that our new instant quote feature helps us to achieve that goal."

Customers may also request pricing information by phone at 1-877-510-4781. Elite Appliance has knowledgeable Viking appliance specialists on hand seven days a week to offer price quotes and help customers build Viking appliance packages tailored to their specific needs. Customer service representatives are readily available from 8:30 a.m. to 10 p.m. CST Monday through Saturday and from 12 p.m. to 10 p.m. CST on Sundays.

"At Elite Appliance, we work with each individual customer to create the most affordable Viking appliance package to meet their unique needs and style," Spellman said. "We work hard to offer the best information and pricing available for all Viking products."

In addition to Elite Appliance's inventory of the latest luxury appliances, the retailer has its own outlet center, Designer Home Surplus, which offers discontinued and open-box Viking appliances with heavy discounts. When customers call Elite Appliance, representatives can combine the resources of both retail venues for optimal customer benefit.

For more information about Elite Appliance, contact William Spellman at 214.306.6900 or

About Elite Appliance

Headquartered in Dallas, Tx., Elite Appliance is a leading national online retailer of luxury appliances, specializing in kitchen, laundry and outdoor cooking spaces. With the largest available stock of Viking, Jenn-Air, Miele, AGA, Liebherr and more, Elite Appliance is able to offer top of the line appliances at competitive prices. Whether you're building, upgrading or expanding your home, Elite Appliance provides the resources and expert advice to make dream homes a reality. Exceptional brands at excellent prices.

For additional information, visit our website:

Media Contact: Bill Spellman, Elite Appliance, 1-877-510-4781,

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SOURCE Elite Appliance



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